Cannabis Marketing

E024 Science of Cannabis Series_04

Back for Round 4 in our Science of Cannabis Series with Emma Chasen from Sativa Science Club. We revisit the dichotomy of Sativa and Indica classifications, why education is so critical and what we can all do to empower ourselves and others. 

REGISTER for our Live Q&A Podcast on January 26th in Portland, Oregon

E023 Oregon’s Future, Jeff Sessions & Cole Memo

Insightful talk with Adam Smith, Founder of Craft Cannabis Alliance Discussing the future of Oregon’s craft cannabis industry, keeping it locally owned, the Oregon Brand, what federal legalization might look like and how to market by movement building.

OPPORTUNITY: CCA is looking for volunteer work, discussed in episode.

E021 Neuroscientist Develops Cannabis App

Loved this talk with Dr. Adie Poe, Neuroscientist and Co-Founder of Habu Health. We discuss her knowledge of drug pharmacology, clinical trials, pain biology, the brain’s mechanisms of addiction and how her new business will transform the selection and consumption of cannabis.

E019 Science of Cannabis Series 03

Another great talk with Emma Chasen from Sativa Science Club. Why does lower THC flower with a good terpene profile win first place at competitions but struggle to sell in stores? We cover craft growing practices, terpene concentrations, the entourage effect and why high THC isn’t everything.

CHECK OUT upcoming Sativa Science Club events
 

E013 Cannabis Marketing for NEW Demographics

Conversation with Celia Behar, President and Co-Founder of The Lil Mamas. Wayne and Celia talk cannabis consumer demographics and new opportunities for businesses. As the market matures, new consumers will be experimenting with cannabis for the first time. Their experience will significantly impact the growth of the cannabis industry. Who are these new consumers? What are they looking for? How can you position your business to meet their needs?

USE this Link to help support Celia’s sister in her fight against cancer.